Privacy Policy

Information We Collect

• Newsletter subscriptions: if you sign up for the newsletter, we collect the email address you provide. That's it - no name, no address, no phone number.
• Local storage: colors and palettes you save live in your browser's local storage on your own device. They are never transmitted to us.
• Anonymous analytics: we use basic aggregated analytics to understand which pages are visited and how the site performs. This does not identify you personally.
• Log data: like most websites, our servers automatically record technical data such as browser type, device type, and the pages you visit. This is used for security and to keep the site running reliably.

What We Don't Do

• We don't sell your personal data to anyone.
• We don't require an account to use any of our tools.
• We don't collect sensitive personal information.
• We don't build profiles of visitors for our own advertising.

Cookies

Cookies are small text files stored in your browser. PastelPal uses cookies for two purposes:

• Essential cookies - needed for the site to function, such as remembering your cookie choice and saved preferences.
• Advertising cookies - used by Google to serve and measure ads you may see on this site. These cookies help Google show you ads that are more relevant to you and are not set until you accept our cookie notice.

You can block or delete cookies at any time through your browser settings. Blocking advertising cookies does not stop ads from appearing; it just makes them less personalised. Some site features may not work correctly if essential cookies are blocked.

Advertising and Google AdSense

This site participates in the Google AdSense advertising program. Google and its partners use cookies to serve ads based on your prior visits to this and other websites. This is a common practice across the web and helps keep free tools like ours running.

• Google uses the advertising cookie (commonly the "DART" cookie) to serve ads relevant to your interests.
• You can opt out of personalised advertising from Google by visiting Google's Ads Settings.
• You can opt out of interest-based advertising from participating third-party vendors through the Digital Advertising Alliance opt-out page (and for EU visitors, Your Online Choices).
• Where required by law, we request consent before loading personalised advertising for visitors in the EU/EEA and the UK via our cookie banner.

Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to this site and/or other sites on the Internet. See how Google uses data when you use partner sites for more detail.

Third-Party Services

We use a small number of trusted third-party services, each with its own privacy policy:

• Google AdSense - serves advertising on the site (see above).
• Analytics - aggregated, anonymised usage statistics.
• Email delivery - used only if you subscribe to the newsletter.

Your Rights

Depending on where you live, you may have the following rights under the GDPR (EU/UK) and the CCPA/CPRA (California):

• Access - request a copy of the personal data we hold about you.
• Rectification - ask us to correct inaccurate data.
• Erasure - request deletion of your newsletter email address.
• Restriction and objection - ask us to stop processing your data.
• Data portability - receive your data in a machine-readable format.
• Opt-out of personalised ads - via the Google and DAA links above, or by clicking "Learn More" in our cookie banner.

Because our only stored personal data is newsletter email addresses, most of these rights are exercised simply by emailing us. To exercise any right, contact dann@dannb.online and we will respond within 30 days. California residents may also contact us at the same address with the subject line "CCPA Request".

Children's Privacy

PastelPal is a general-audience website and does not knowingly collect personal information from children under 13. If you believe a child has provided us personal data, contact us and we will delete it.

Changes to This Policy

We may update this policy from time to time. The latest version will always be published on this page with the date it was last updated.

Contact Us

Questions about this policy? Email dann@dannb.online or use the contact page.